{"id":3559,"date":"2021-10-03T16:44:51","date_gmt":"2021-10-03T13:19:07","guid":{"rendered":"https:\/\/ala.ui.ac.ir\/fa\/?p=3559"},"modified":"2022-12-12T12:57:30","modified_gmt":"2022-12-12T09:27:30","slug":"%d8%aa%d8%ad%d9%84%db%8c%d9%84-%d8%ac%d9%84%d8%a8-%d9%85%d8%b4%d8%a7%d8%b1%da%a9%d8%aa-%d8%ae%db%8c%d8%b1%db%8c%d9%86-%d8%af%d8%b1-%d8%ad%d9%88%d8%b2%d9%87-%d8%b3%d9%84%d8%a7%d9%85%d8%aa","status":"publish","type":"post","link":"https:\/\/ala.ui.ac.ir\/fa\/\u0628\u0627\u06cc\u06af\u0627\u0646\u06cc\/3559","title":{"rendered":"\u062a\u062d\u0644\u06cc\u0644 \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a"},"content":{"rendered":"

 <\/p>\n

\u062a\u062d\u0644\u06cc\u0644 \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a<\/p>\n

 <\/p>\n

\u062f\u06a9\u062a\u0631 \u0633\u0627\u0631\u0627 \u0622\u0642\u0627\u0628\u0627\u0628\u06271<\/sup><\/p>\n

1 <\/sup>\u067e\u0698\u0648\u0647\u0634\u06af\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a\u060c \u06af\u0631\u0648\u0647 \u0645\u062f\u06cc\u0631\u06cc\u062a \u062e\u062f\u0645\u0627\u062a \u0628\u0647\u062f\u0627\u0634\u062a\u06cc \u0648 \u062f\u0631\u0645\u0627\u0646\u06cc\u060c \u062f\u0627\u0646\u0634\u06a9\u062f\u0647 \u0639\u0644\u0648\u0645 \u067e\u0632\u0634\u06a9\u06cc\u060c \u0648\u0627\u062d\u062f \u0639\u0644\u0648\u0645 \u0648 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u062a\u0647\u0631\u0627\u0646 \u062f\u0627\u0646\u0634\u06af\u0627\u0647 \u0622\u0632\u0627\u062f \u0627\u0633\u0644\u0627\u0645\u06cc<\/p>\n

\u0646\u0648\u06cc\u0633\u0646\u062f\u0647 \u0645\u0633\u0626\u0648\u0644 \u0645\u06a9\u0627\u062a\u0628\u0627\u062a: aghababa.s@gmail.com<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

\u0686\u06a9\u06cc\u062f\u0647:<\/p>\n

\u0645\u0642\u062f\u0645\u0647:<\/strong> \u0627\u0645\u0631\u0648\u0632\u0647 \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646\u060c \u0627\u0632 \u0631\u0627\u0647\u00ad\u06a9\u0627\u0631\u0647\u0627\u06cc \u062a\u0623\u0645\u06cc\u0646 \u0645\u0646\u0627\u0628\u0639 \u0645\u0627\u0644\u06cc \u0628\u0647 \u0634\u0645\u0627\u0631 \u0645\u06cc\u00ad\u0622\u06cc\u062f. \u0627\u0632 \u0622\u0646\u062c\u0627 \u06a9\u0647 \u0634\u0646\u0627\u062e\u062a \u0648\u0636\u0639\u06cc\u062a \u0645\u0648\u062c\u0648\u062f\u060c \u067e\u06cc\u0634 \u0632\u0645\u06cc\u0646\u0647 \u0647\u0631 \u0627\u0642\u062f\u0627\u0645 \u0627\u062c\u0631\u0627\u06cc\u06cc \u0628\u0647 \u0634\u0645\u0627\u0631 \u0645\u06cc\u00ad\u0622\u06cc\u062f\u060c \u0647\u062f\u0641 \u0627\u0632 \u0627\u06cc\u0646 \u067e\u0698\u0648\u0647\u0634\u060c \u0645\u0637\u0627\u0644\u0639\u0647 \u0646\u0642\u0627\u0637 \u0636\u0639\u0641\u060c \u0642\u0648\u062a \u0648 \u0641\u0631\u0635\u062a\u00ad\u0647\u0627 \u0648 \u062a\u0647\u062f\u06cc\u062f\u0647\u0627\u06cc \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646 \u0628\u0627 \u062a\u0645\u0631\u06a9\u0632 \u0628\u0631 \u0637\u0631\u062d \u062a\u062d\u0648\u0644 \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a \u0628\u0648\u062f\u0647 \u0627\u0633\u062a.<\/p>\n

\u0631\u0648\u0634 \u067e\u0698\u0648\u0647\u0634: <\/strong>\u0631\u0648\u0634 \u0627\u06cc\u0646 \u067e\u0698\u0648\u0647\u0634\u060c \u062a\u0648\u0635\u06cc\u0641\u06cc \u062a\u062d\u0644\u06cc\u0644 \u0628\u0648\u062f\u0647 \u0627\u0633\u062a. \u0639\u0644\u0627\u0648\u0647 \u0628\u0631 \u0645\u0637\u0627\u0644\u0639\u0647 \u0648 \u0645\u0631\u0648\u0631 \u0645\u0633\u062a\u0646\u062f\u0627\u062a \u0645\u0648\u062c\u0648\u062f\u060c \u0628\u0647 \u0645\u0646\u0638\u0648\u0631 \u062f\u0631\u06a9 \u0639\u0645\u06cc\u0642 \u0627\u0632 \u0647\u062f\u0641 \u067e\u0698\u0648\u0647\u0634 \u0645\u0635\u0627\u062d\u0628\u0647\u00ad\u0647\u0627\u06cc \u0639\u0645\u06cc\u0642 \u0637\u0631\u0627\u062d\u06cc \u06af\u0631\u062f\u06cc\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0631\u0627\u0633\u062a\u0627 \u0645\u0637\u0644\u0639\u00ad\u062a\u0631\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0645\u062a\u062e\u0635\u0635 \u0648 \u0645\u0637\u0644\u0639 \u06a9\u0644\u06cc\u062f\u06cc \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0646\u0645\u0648\u0646\u0647\u00ad\u06af\u06cc\u0631\u06cc \u063a\u06cc\u0631\u0627\u062d\u062a\u0645\u0627\u0644\u06cc \u0627\u0632 \u0646\u0648\u0639 \u0647\u062f\u0641\u0645\u0646\u062f \u0648\u0627\u0631\u062f \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u06cc\u0641\u06cc \u0634\u062f\u0646\u062f.<\/p>\n

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\u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc:<\/strong> \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a\u061b \u062e\u06cc\u0631\u06cc\u0646\u061b \u0645\u0639\u0627\u0648\u0646\u062a \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0648\u0632\u0627\u0631\u062a \u0628\u0647\u062f\u0627\u0634\u062a\u060c \u062f\u0631\u0645\u0627\u0646 \u0648 \u0622\u0645\u0648\u0632\u0634 \u067e\u0632\u0634\u06a9\u06cc\u061b<\/strong> \u062a\u062d\u0644\u06cc\u0644 \u062f\u0631\u0648\u0646\u06cc\u061b \u062a\u062d\u0644\u06cc\u0644 \u0628\u06cc\u0631\u0648\u0646\u06cc<\/strong><\/p>\n

 <\/p>\n

Analysis of Donors\u2019 Fundraising in Health Care of Iran<\/strong><\/p>\n

\u00a0<\/strong><\/p>\n

Dr. Sara Aghababa 1<\/sup><\/strong><\/p>\n

\u00a01<\/sup><\/strong> Healthcare Researcher, Healthcare Management Department, Science and Research Branch, Islamic Azad University, Tehran<\/p>\n

 <\/p>\n

Introduction and purpose:<\/strong> Nowadays, donors\u2019 fundraising is a solution for financing activities. Deeply situational analysis is a prerequisite for any executive orders. The purpose of this study was studying strengths, weaknesses, opportunities and threats of donors\u2019 participations with focus of 11th<\/sup> governance and health sector evolution plan.<\/p>\n

Methodology:<\/strong> The methodology is descriptive analytical. Deep interviews were conducted for deep perceptions. In this regards, key experts were involved by purposive sampling in this qualitative research.<\/p>\n

Findings:<\/strong> findings indicated that utilization of potential financial gain (strength) and poverty of academic studies is this discipline (weakness) had the most focus on internal analysis. In external analysis, most focus was on the opportunity of donor recruitment in health sector evolution plan (opportunity), and donors\u2019 financial orientation in detour (threat).<\/p>\n

Discussion and conclusion:<\/strong> considering strengths and opportunities provides a desirable vision for donors financing. Suitable strategies, strategic planning and appropriate policies due to reinforcing strengths and exploit opportunities in one side, and overcoming threats and weakness in the other side. These proceedings lead to effectiveness and efficiency performance deployments.<\/p>\n

Key words:<\/strong> Fundraising; Donors; Social Deputy of Healthcare Ministry; Internal analysis; External analysis.<\/strong><\/p>\n

 <\/p>\n

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\n\u2022 \u0627\u0647\u062f\u0627\u06cc \u0645\u0644\u06a9 \u062c\u0647\u062a \u0641\u0639\u0627\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0628\u0647\u062f\u0627\u0634\u062a\u06cc\u060c \u062f\u0631\u0645\u0627\u0646\u06cc\u060c \u0622\u0645\u0648\u0632\u0634\u06cc \u0648 \u067e\u0698\u0648\u0647\u0634\u06cc
\n\u2022 \u0627\u06cc\u062c\u0627\u062f \u062e\u0648\u0627\u0628\u06af\u0627\u0647 \u062f\u0627\u0646\u0634\u062c\u0648\u06cc\u06cc
\n\u2022 \u062a\u062c\u0647\u06cc\u0632\u0627\u062a \u067e\u0632\u0634\u06a9\u06cc \u0627\u0645\u062f\u0627\u062f\u06cc<\/p>\n

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\n\u2022 \u0627\u0631\u062a\u0628\u0627\u0637 \u0645\u0633\u062a\u0642\u06cc\u0645 \u0628\u0627 \u0628\u06cc\u0634 \u0627\u0632 \u06f1\u06f5 \u0647\u0632\u0627\u0631 \u062e\u06cc\u0631 \u062f\u0631 \u06a9\u0634\u0648\u0631
\n\u2022 \u062c\u0630\u0628 \u0648 \u0633\u0627\u0645\u0627\u0646\u062f\u0647\u06cc \u0628\u06cc\u0634 \u0627\u0632 \u06f6\u06f0\u06f0\u06f0 \u0645\u06cc\u0644\u06cc\u0627\u0631\u062f \u0631\u06cc\u0627\u0644 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646 \u062d\u0642\u06cc\u0642\u06cc \u0648 \u062d\u0642\u0648\u0642\u06cc<\/p>\n

\u062c) \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645 \u0646\u0647\u0627\u062f (\u0633\u0645\u0646) \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a
\n\u0645\u0634\u0627\u0631\u06a9\u062a \u0628\u06cc\u0646 \u0628\u062e\u0634\u06cc (\u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u062f\u0648\u0644\u062a\u06cc \u0648 \u063a\u06cc\u0631\u062f\u0648\u0644\u062a\u06cc)
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0633\u0627\u0632\u0645\u0627\u0646 \u0627\u0648\u0642\u0627\u0641 \u0648 \u0627\u0645\u0648\u0631 \u062e\u06cc\u0631\u06cc\u0647
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0634\u0647\u0631\u062f\u0627\u0631\u06cc \u062a\u0647\u0631\u0627\u0646
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0648\u0632\u0627\u0631\u062a \u0622\u0645\u0648\u0632\u0634 \u0648 \u067e\u0631\u0648\u0631\u0634
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0648\u0632\u0627\u0631\u062a \u062c\u0647\u0627\u062f \u06a9\u0634\u0627\u0648\u0631\u0632\u06cc
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0648\u0632\u0627\u0631\u062a \u0641\u0631\u0647\u0646\u06af \u0648 \u0627\u0631\u0634\u0627\u062f \u0627\u0633\u0644\u0627\u0645\u06cc
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0633\u0627\u0632\u0645\u0627\u0646 \u0632\u0646\u062f\u0627\u0646\u200c\u0647\u0627 \u0648 \u0627\u0642\u062f\u0627\u0645\u0627\u062a \u062a\u0627\u0645\u06cc\u0646 \u062a\u0631\u0628\u06cc\u062a\u06cc \u06a9\u0634\u0648\u0631
\n\u2022 \u0639\u0642\u062f \u062a\u0641\u0627\u0647\u0645\u200c\u0646\u0627\u0645\u0647 \u0628\u0627 \u0648\u0632\u0627\u0631\u062a \u0627\u0645\u0648\u0631 \u062e\u0627\u0631\u062c\u0647 \u0628\u0627 \u0647\u062f\u0641 \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u062e\u06cc\u0631\u06cc\u0646 \u0648 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645 \u0646\u0647\u0627\u062f \u0627\u06cc\u0631\u0627\u0646\u06cc \u062e\u0627\u0631\u062c \u0627\u0632 \u06a9\u0634\u0648\u0631 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a<\/p>\n

\u062f) \u062d\u0645\u0627\u06cc\u062a \u0627\u0632 \u0646\u0647\u0627\u062f\u0647\u0627\u06cc \u062f\u0648\u0644\u062a\u06cc\u060c \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645 \u0646\u0647\u0627\u062f \u0648 \u062e\u06cc\u0631\u06cc\u0647\u200c\u0647\u0627:
\n\u2022 \u0627\u06cc\u062c\u0627\u062f \u0628\u0627\u0646\u06a9 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645 \u0646\u0647\u0627\u062f \u0648 \u062e\u06cc\u0631\u06cc\u0646 \u0648 \u06a9\u0645\u06a9 \u0628\u0647 \u062a\u0634\u06a9\u06cc\u0644 \u0648 \u062a\u0648\u0633\u0639\u0647 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645 \u0646\u0647\u0627\u062f \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a\u061b
\n\u2022 \u0627\u0631\u062a\u0642\u0627\u06cc \u0641\u0631\u0647\u0646\u06af \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u062a\u0647\u06cc\u0647 \u0628\u0631\u0646\u0627\u0645\u0647\u200c\u0647\u0627\u06cc \u0641\u0631\u0647\u0646\u06af\u06cc \u062f\u0631 \u062c\u0647\u062a \u062a\u0634\u0648\u06cc\u0642 \u0648 \u062a\u0631\u063a\u06cc\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a (\u0647\u0628\u0647\u060c \u0646\u0630\u0631 \u0633\u0644\u0627\u0645\u062a\u060c \u0641\u0639\u0627\u0644\u06cc\u062a \u062f\u0627\u0648\u0637\u0644\u0628\u0627\u0646\u0647\u060c \u0627\u0647\u062f\u0627\u06cc \u0645\u0627\u0644\u060c \u0648\u0642\u0641 \u0645\u0627\u0644 \u0648… )
\n\u2022 \u06a9\u0645\u06a9 \u0628\u0647 \u062a\u0648\u0644\u06cc\u062f \u0641\u06cc\u0644\u0645\u200c\u0647\u0627\u06cc \u062f\u0627\u0633\u062a\u0627\u0646\u06cc\u060c \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0647\u0627\u06cc \u0646\u0645\u0627\u06cc\u0634\u06cc \u062a\u0644\u0648\u06cc\u0632\u06cc\u0648\u0646\u06cc \u0648 \u062a\u06cc\u0632\u0631\u0647\u0627\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc \u0628\u0627 \u0647\u062f\u0641 \u0641\u0631\u0647\u0646\u06af\u0633\u0627\u0632\u06cc \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u0628\u0631\u06af\u0632\u0627\u0631\u06cc \u0645\u0631\u0627\u0633\u0645\u060c \u062c\u0634\u0646\u0648\u0627\u0631\u0647\u200c\u0647\u0627 \u0648 \u0646\u0645\u0627\u06cc\u0634\u06af\u0627\u0647\u200c\u0647\u0627\u06cc \u0641\u0631\u0647\u0646\u06af\u06cc \u0648 \u0639\u0644\u0645\u06cc \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u0627\u0633\u062a\u0642\u0631\u0627\u0631 \u0646\u0638\u0627\u0645 \u0633\u06cc\u0627\u0633\u062a\u200c\u06af\u0630\u0627\u0631\u06cc \u0641\u0631\u0627\u0628\u062e\u0634\u06cc \u062f\u0631 \u062f\u0628\u06cc\u0631\u062e\u0627\u0646\u0647 \u0634\u0648\u0631\u0627\u06cc \u0639\u0627\u0644\u06cc \u0633\u0644\u0627\u0645\u062a \u0648 \u0627\u0645\u0646\u06cc\u062a \u063a\u0630\u0627\u06cc\u06cc \u06a9\u0634\u0648\u0631
\n\u2022 \u0641\u0639\u0627\u0644\u200c\u0633\u0627\u0632\u06cc \u062c\u0644\u0633\u0627\u062a \u0634\u0648\u0631\u0627\u06cc \u0639\u0627\u0644\u06cc \u0633\u0644\u0627\u0645\u062a \u0648 \u0627\u0645\u0646\u06cc\u062a \u063a\u0630\u0627\u06cc\u06cc \u0648 \u06a9\u0627\u0631\u06af\u0631\u0648\u0647\u200c\u0647\u0627\u06cc \u062a\u062e\u0635\u0635\u06cc \u0632\u06cc\u0631\u0645\u062c\u0645\u0648\u0639\u0647 \u0622\u0646
\n\u2022 \u0634\u06a9\u0644 \u06af\u06cc\u0631\u06cc \u0633\u0627\u062e\u062a\u0627\u0631\u060c \u062a\u0634\u06a9\u06cc\u0644\u0627\u062a \u0648 \u0627\u0633\u062a\u0642\u0631\u0627\u0631 \u062f\u0628\u06cc\u0631\u062e\u0627\u0646\u0647\u200c\u0647\u0627\u06cc \u06a9\u0627\u0631\u06af\u0631\u0648\u0647 \u0633\u0644\u0627\u0645\u062a \u0648 \u0627\u0645\u0646\u06cc\u062a \u063a\u0630\u0627\u06cc\u06cc \u062f\u0631 \u062f\u0627\u0646\u0634\u06af\u0627\u0647\u200c\u0647\u0627\u06cc \u0639\u0644\u0648\u0645 \u067e\u0632\u0634\u06a9\u06cc \u06a9\u0634\u0648\u0631 \u0628\u0631 \u0627\u0633\u0627\u0633 “\u0646\u0638\u0627\u0645 \u0646\u0627\u0645\u0647 \u0627\u0633\u062a\u0627\u0646\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0633\u0644\u0627\u0645\u062a \u0647\u0645\u0647 \u062c\u0627\u0646\u0628\u0647”
\n\u2022 \u062a\u0634\u06a9\u06cc\u0644 \u0648 \u0641\u0639\u0627\u0644\u200c\u0633\u0627\u0632\u06cc \u0633\u062a\u0627\u062f \u0645\u0648\u0644\u0641\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0645\u0648\u062b\u0631 \u0628\u0631 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u0628\u0627\u0632\u0646\u06af\u0631\u06cc \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc \u0639\u062f\u0627\u0644\u062a \u062f\u0631 \u0633\u0644\u0627\u0645\u062a \u0628\u0627 \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0645\u0639\u0627\u0648\u0646\u062a \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0633\u0627\u0632\u0645\u0627\u0646 \u0628\u0631\u0646\u0627\u0645\u0647 \u0648 \u0628\u0648\u062f\u062c\u0647
\n\u2022 \u062a\u0634\u06a9\u06cc\u0644 \u0628\u0627\u0646\u06a9 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645 \u0646\u0647\u0627\u062f \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a \u0648 \u062b\u0628\u062a \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u06f9\u06f2 \u0633\u0645\u0646 \u0645\u0644\u06cc\u060c \u06f5 \u0633\u0645\u0646 \u0641\u0631\u0627 \u0627\u0633\u062a\u0627\u0646\u06cc\u060c \u06f7\u06f5 \u0633\u0645\u0646 \u0627\u0633\u062a\u0627\u0646\u06cc\u060c \u06f1\u06f3\u06f8 \u0633\u0645\u0646 \u0634\u0647\u0631\u0633\u062a\u0627\u0646\u06cc
\n\u2022 \u0641\u0631\u0627\u0647\u0645 \u06a9\u0631\u062f\u0646 \u0645\u0634\u0627\u0631\u06a9\u062a \u0633\u0645\u0646\u200c\u0647\u0627 \u062f\u0631 \u0628\u0631\u0646\u0627\u0645\u0647\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u06a9\u0645\u06a9 \u0628\u0647 \u062a\u0634\u06a9\u06cc\u0644 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0645\u0644\u06cc \u0627\u0632 \u0633\u0645\u0646\u200c\u0647\u0627 \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0645\u0648\u0631\u062f \u0646\u06cc\u0627\u0632 \u062c\u0627\u0645\u0639\u0647 \u0686\u0648\u0646 \u062b\u0628\u062a \u0631\u0633\u0645\u06cc \u0634\u0628\u06a9\u0647 \u0627\u06cc\u062f\u0632\u060c \u0627\u0648\u062a\u06cc\u0633\u0645 \u0648 \u0628\u06cc\u0645\u0627\u0631\u06cc\u200c\u0647\u0627\u06cc \u0646\u0627\u062f\u0631
\n\u2022 \u062a\u062f\u0648\u06cc\u0646 \u0633\u06cc\u0627\u0633\u062a\u200c\u0647\u0627\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc \u0648 \u0646\u0638\u0627\u0631\u062a \u0628\u0631 \u0627\u0645\u0648\u0631 \u062e\u06cc\u0631\u06cc\u0646 \u0648 \u0645\u0648\u0642\u0648\u0641\u0627\u062a \u062f\u0631\u0645\u0627\u0646\u06cc \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u0641\u0631\u0627\u0647\u0645 \u06a9\u0631\u062f\u0646 \u0628\u0633\u062a\u0631 \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u0637\u0631\u062d\u200c\u0647\u0627\u06cc \u0639\u0645\u0631\u0627\u0646\u06cc \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u0646\u0638\u0627\u0631\u062a \u0628\u0631 \u062a\u0648\u0632\u06cc\u0639 \u06f8\u06f0 \u06a9\u0644\u06cc\u0646\u06cc\u06a9 \u0633\u06cc\u0627\u0631 \u062f\u0646\u062f\u0627\u0646\u067e\u0632\u0634\u06a9\u06cc \u062f\u0631 \u0633\u0637\u062d \u0645\u0646\u0627\u0637\u0642 \u0645\u062d\u0631\u0648\u0645 \u0648 \u062f\u0648\u0631 \u0627\u0641\u062a\u0627\u062f\u0647 \u0633\u0631\u0627\u0633\u0631 \u06a9\u0634\u0648\u0631
\n\u2022 \u062a\u0634\u06a9\u06cc\u0644 \u0628\u0627\u0646\u06a9 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u0645\u0648\u0633\u0633\u0627\u062a \u062e\u06cc\u0631\u06cc\u0647 \u0628\u06cc\u0645\u0627\u0631\u0633\u062a\u0627\u0646\u06cc
\n\u2022 \u0627\u06cc\u062c\u0627\u062f \u0634\u0628\u06a9\u0647 \u0645\u0644\u06cc \u062a\u0634\u06a9\u0644\u200c\u0647\u0627\u06cc \u0645\u0631\u062f\u0645\u06cc \u0648 \u0645\u0648\u0633\u0633\u0627\u062a \u062e\u06cc\u0631\u06cc\u0647 \u062d\u0648\u0632\u0647 \u0633\u0631\u0637\u0627\u0646
\n\u2022 \u067e\u06cc\u06af\u06cc\u0631\u06cc \u0633\u0627\u062e\u062a \u0648 \u0631\u0627\u0647\u200c\u0627\u0646\u062f\u0627\u0632\u06cc \u062f\u0648 \u0628\u06cc\u0645\u0627\u0631\u0633\u062a\u0627\u0646 \u062e\u06cc\u0631\u06cc\u0647 \u0627\u0644\u0647\u0627\u0645 \u0648 \u0645\u0637\u0647\u0631\u06cc
\n\u2022 \u062a\u062f\u0648\u06cc\u0646 \u0633\u06cc\u0627\u0633\u062a\u200c\u0647\u0627\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc \u0648 \u0646\u0638\u0627\u0631\u062a \u0628\u0631\u0627\u0645\u0648\u0631 \u062f\u0627\u0648\u0637\u0644\u0628\u0627\u0646 \u0648 \u062d\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u062c\u0647\u0627\u062f\u06cc
\n\u2022 \u062a\u0647\u06cc\u0647 \u0628\u0627\u0646\u06a9 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u06af\u0631\u0648\u0647\u200c\u0647\u0627\u06cc \u062f\u0627\u0648\u0637\u0644\u0628 \u0648 \u062c\u0647\u0627\u062f\u06cc \u0633\u0637\u062d \u06a9\u0634\u0648\u0631
\n\u2022 \u0641\u0631\u0627\u0647\u0645 \u06a9\u0631\u062f\u0646 \u0628\u0633\u062a\u0631 \u062a\u0634\u06a9\u06cc\u0644 \u0634\u0628\u06a9\u0647 \u0645\u0644\u06cc \u06af\u0631\u0648\u0647\u200c\u0647\u0627\u06cc \u062f\u0627\u0648\u0637\u0644\u0628 \u062d\u0648\u0632\u0647 \u062f\u0646\u062f\u0627\u0646\u067e\u0632\u0634\u06a9\u06cc
\n\u2022 \u0627\u062c\u0631\u0627\u06cc \u062f\u0648 \u0628\u0631\u0646\u0627\u0645\u0647 \u062c\u0647\u0627\u062f\u06cc \u0628\u0627 \u062d\u0636\u0648\u0631 \u06f1\u06f6\u06f0\u06f0 \u062f\u0627\u0646\u0634\u062c\u0648\u06cc \u067e\u0632\u0634\u06a9\u06cc \u0648 \u067e\u06cc\u0631\u0627\u067e\u0632\u0634\u06a9\u06cc \u062f\u0631 \u0628\u0631\u0646\u0627\u0645\u0647 \u0686\u0634\u0645\u06a9 \u0628\u0647 \u0632\u0646\u062f\u06af\u06cc \u0633\u0627\u0644\u0645
\n\u2022 \u0628\u0631\u06af\u0632\u0627\u0631\u06cc \u062f\u0648 \u062f\u0648\u0631\u0647 \u062c\u0634\u0646\u0648\u0627\u0631\u0647 \u0641\u06cc\u0644\u0645 \u0633\u0644\u0627\u0645\u062a
\n\u2022 \u062a\u0648\u0644\u06cc\u062f \u0633\u0631\u06cc\u0627\u0644 \u067e\u0631\u06cc\u0627\u060c \u0645\u0633\u062a\u0646\u062f \u06a9\u0631\u06cc\u0645\u0627\u0646 \u0648 \u06f1\u06f0\u06f0 \u0642\u0633\u0645\u062a \u062f\u06cc\u0631\u06cc\u0646 \u062f\u06cc\u0631\u06cc\u0646<\/p>\n

\u0627\u0645\u0627 \u067e\u0633 \u0627\u0632 \u06af\u062f\u0634\u062a \u062d\u062f\u0648\u062f \u06f5 \u0633\u0627\u0644 \u0627\u0632 \u0648\u0631\u0648\u062f \u0627\u06cc\u0646 \u0645\u0639\u0627\u0648\u0646\u062a \u0628\u0647 \u0686\u0627\u0631\u062a \u0633\u0627\u0632\u0645\u0627\u0646\u06cc \u0648\u0632\u0627\u0631\u062a\u062e\u0627\u0646\u0647 \u0645\u0630\u0628\u0648\u0631\u060c \u0632\u0645\u0627\u0646 \u0622\u0646 \u0631\u0633\u06cc\u062f\u0647 \u0627\u0633\u062a \u06a9\u0647 \u0639\u0645\u0644\u06a9\u0631\u062f \u0622\u0646 \u0645\u0648\u0631\u062f \u0633\u0646\u062c\u0634 \u0648 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0639\u0644\u0645\u06cc \u0642\u0631\u0627\u0631 \u06af\u06cc\u0631\u062f. \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u0644\u06af\u0648\u0647\u0627\u06cc \u0628\u0646\u0627\u0645 \u062f\u0631 \u0627\u06cc\u0646 \u0632\u0645\u06cc\u0646\u0647 \u0645\u062f\u0644 SWOT \u0627\u0633\u062a \u06a9\u0647 \u0628\u0627 \u0628\u0631\u0631\u0633\u06cc \u0646\u0642\u0627\u0637 \u0642\u0648\u062a \u0648 \u0636\u0639\u0641\u060c \u0647\u0645\u0686\u0646\u06cc\u0646 \u0641\u0631\u0635\u062a\u00ad\u0647\u0627 \u0648 \u062a\u0647\u062f\u06cc\u062f\u0647\u0627 \u0648 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u00ad\u0647\u0627\u06cc \u0645\u0646\u0627\u0633\u0628 \u0646\u0642\u0634 \u0628\u0633\u0632\u0627\u06cc\u06cc \u062f\u0631 \u0627\u0631\u062a\u0642\u0627\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f \u0627\u06cc\u0641\u0627 \u0645\u06cc\u00ad\u06a9\u0646\u062f.\u00a0 \u0631\u0648\u0634 \u062a\u062d\u0644\u06cc\u0644 SWOT \u06cc\u06a9\u06cc \u0627\u0632 \u0631\u0648\u0634\u00ad\u0647\u0627\u06cc \u0633\u0627\u062f\u0647\u060c \u0641\u0631\u0627\u06af\u06cc\u0631 \u0648 \u0646\u062a\u06cc\u062c\u0647\u00ad\u06af\u0631\u0627 \u0627\u0633\u062a \u06a9\u0647 \u06a9\u0627\u0631\u0628\u0631\u062f \u0622\u0646 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a \u0646\u06cc\u0632 \u0645\u0648\u0631\u062f \u062a\u0623\u06cc\u06cc\u062f \u0642\u0631\u0627\u0631 \u06af\u0631\u0641\u062a\u0647 \u0627\u0633\u062a. \u0628\u0646\u0627\u0628\u0631\u0627\u06cc\u0646 \u0645\u06cc\u00ad\u062a\u0648\u0627\u0646 \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648\u0634 \u062f\u0631 \u062a\u062d\u0644\u06cc\u0644 \u0647\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0646\u0645\u0648\u062f. (Helms & Nixon, 2010)<\/p>\n

 <\/p>\n

\u0631\u0648\u0634 \u067e\u0698\u0648\u0647\u0634<\/h1>\n

\u062f\u0631 \u0645\u0631\u062d\u0644\u0647 \u0627\u0648\u0644 \u0645\u0633\u062a\u0646\u062f\u0627\u062a \u0645\u0648\u062c\u0648\u062f \u0628\u0631\u0631\u0633\u06cc \u0648 \u062f\u0627\u062f\u0647\u00ad\u0647\u0627\u06cc \u0639\u06cc\u0646\u06cc \u062f\u0631 \u0642\u0627\u0644\u0628 \u0645\u0646\u0627\u0628\u0639 \u0627\u0648\u0644\u06cc\u0647 \u0648 \u062b\u0627\u0646\u0648\u06cc\u0647 \u0645\u0648\u0631\u062f \u0628\u0631\u0631\u0633\u06cc \u0642\u0631\u0627\u0631 \u06af\u0631\u0641\u062a \u0648 \u067e\u0633 \u0627\u0632 \u0622\u0646 \u0628\u0647 \u0645\u0646\u0638\u0648\u0631 \u062a\u06a9\u0645\u06cc\u0644 \u0648 \u062a\u0623\u06cc\u06cc\u062f \u0645\u062a\u063a\u06cc\u0631\u0647\u0627\u06cc \u0627\u062d\u0635\u0627 \u0634\u062f\u0647 \u0627\u0632 \u06af\u0627\u0645 \u0645\u0631\u0648\u0631 \u0645\u0637\u0627\u0644\u0639\u0627\u062a\u060c \u0627\u0632 \u0645\u0635\u0627\u062d\u0628\u0647\u00ad\u0647\u0627\u06cc \u0639\u0645\u06cc\u0642 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06af\u0631\u062f\u06cc\u062f. \u062f\u0631 \u0645\u0631\u062d\u0644\u0647 \u0645\u0635\u0627\u062d\u0628\u0647 \u0645\u0639\u06cc\u0627\u0631\u0647\u0627 \u0639\u0628\u0627\u0631\u062a \u0628\u0648\u062f\u0646\u062f \u0627\u0632:<\/p>\n

\u0645\u0639\u06cc\u0627\u0631\u0647\u0627\u06cc \u0648\u0631\u0648\u062f \u0628\u0647 \u0645\u0637\u0627\u0644\u0639\u0647: \u062a\u062c\u0631\u0628\u0647 \u06a9\u0645\u06cc\u0646\u0647 \u06f2\u06f0 \u0633\u0627\u0644 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0627\u0645\u0648\u0631 \u062e\u06cc\u0631\u06cc\u0647 \u0633\u0644\u0627\u0645\u062a \u0628\u0627 \u0627\u0648\u0644\u0648\u06cc\u062a \u0645\u0637\u0627\u0644\u0639\u0627\u062a \u0639\u0644\u0645\u06cc \u0648 \u0622\u06a9\u0627\u062f\u0645\u06cc\u06a9 \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647 \u0645\u0639\u06cc\u0627\u0631\u0647\u0627\u06cc \u0648\u0631\u0648\u062f \u0628\u0647 \u0627\u06cc\u0646 \u0645\u0637\u0627\u0644\u0639\u0647 \u0628\u0648\u062f. \u062f\u0631 \u0648\u0627\u0642\u0639 \u0634\u0631\u0637 \u0627\u0633\u0627\u0633\u06cc \u0648\u0631\u0648\u062f \u0628\u0647 \u0645\u0637\u0627\u0644\u0639\u0647 \u0648 \u0647\u062f\u0641 \u0627\u0632 \u0622\u0646 \u0627\u0634\u0631\u0627\u0641 \u0628\u0647 \u0645\u0648\u0636\u0648\u0639 \u0628\u0648\u062f. \u0627\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u0628\u0627\u06cc\u062f \u0645\u062a\u062e\u0635\u0635 \u0648 \u062e\u0628\u0631\u0647 \u062f\u0631 \u0627\u0645\u0631 \u0628\u0648\u062f\u0647 \u0648 \u0627\u0634\u062a\u0647\u0627\u0631 \u062f\u0631 \u0627\u06cc\u0646 \u0632\u0645\u06cc\u0646\u0647 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f.<\/p>\n

\u0645\u0639\u06cc\u0627\u0631\u0647\u0627\u06cc \u062e\u0631\u0648\u062c \u0627\u0632 \u0645\u0637\u0627\u0644\u0639\u0647: \u0645\u0639\u06cc\u0627\u0631\u0647\u0627\u06cc \u062e\u0631\u0648\u062c \u0627\u0632 \u0645\u0637\u0627\u0644\u0639\u0647 \u0627\u0645\u062a\u0646\u0627\u0639 \u0627\u0641\u0631\u0627\u062f \u0628\u0647 \u0634\u0631\u06a9\u062a \u062f\u0631 \u0645\u0637\u0627\u0644\u0639\u0647 \u0628\u0648\u062f. \u0627\u0644\u0628\u062a\u0647 \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u062a\u0628\u06cc\u06cc\u0646 \u0627\u0647\u062f\u0627\u0641 \u067e\u0698\u0648\u0647\u0634\u060c \u0645\u0627\u0647\u06cc\u062a \u0648\u062c\u0648\u062f\u06cc \u067e\u0698\u0648\u0647\u0634 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0627\u0646\u0633\u0627\u0646 \u062f\u0648\u0633\u062a\u06cc \u0648 \u062a\u0639\u0627\u0645\u0644 \u0628\u0633\u06cc\u0627\u0631 \u0645\u062b\u0628\u062a\u06cc \u06a9\u0647 \u0628\u0627 \u0645\u0634\u0627\u0631\u06a9\u062a\u00ad\u06a9\u0646\u0646\u062f\u06af\u0627\u0646 \u0627\u06cc\u062c\u0627\u062f \u0634\u062f\u060c \u0627\u0645\u062a\u0646\u0627\u0639 \u0627\u0632 \u062c\u0627\u0646\u0628 \u0622\u0646\u00ad\u0647\u0627 \u0635\u0648\u0631\u062a \u0646\u06af\u0631\u0641\u062a\u0647 \u0648 \u06a9\u0644\u06cc\u0647 \u0634\u0631\u06a9\u062a\u00ad\u06a9\u0646\u0646\u062f\u06af\u0627\u0646 \u0645\u0634\u062a\u0627\u0642 \u0628\u0647 \u0634\u0631\u06a9\u062a \u062f\u0631 \u0645\u0637\u0627\u0644\u0639\u0647 \u0628\u0648\u062f\u0646\u062f.<\/p>\n

\u0645\u0644\u0627\u0642\u0627\u062a \u0628\u0627 \u0627\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u0647\u0645\u0631\u0627\u0647 \u0628\u0627 \u0645\u0642\u062f\u0645\u0627\u062a \u0627\u0648\u0644\u06cc\u0647 \u0646\u0638\u06cc\u0631 \u062a\u0639\u06cc\u06cc\u0646 \u0648\u0642\u062a \u0642\u0628\u0644\u06cc \u0648 \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0628\u0627 \u0645\u0633\u0626\u0648\u0644\u06cc\u0646 \u062f\u0641\u0627\u062a\u0631 \u0622\u0646\u00ad\u0647\u0627\u060c \u062a\u0628\u06cc\u06cc\u0646 \u0645\u062e\u062a\u0635\u0631\u06cc \u0627\u0632 \u0627\u0647\u0645\u06cc\u062a\u060c \u0636\u0631\u0648\u0631\u062a \u0648 \u0627\u0647\u062f\u0627\u0641 \u067e\u0698\u0648\u0647\u0634 \u0648 \u062a\u0642\u062f\u06cc\u0645 \u0645\u0639\u0631\u0641\u06cc\u00ad\u0646\u0627\u0645\u0647 \u0648 \u0646\u0627\u0645\u0647 \u062f\u0631\u062e\u0648\u0627\u0633\u062a \u067e\u0698\u0648\u0647\u0634\u06af\u0631 \u0627\u0646\u062c\u0627\u0645 \u0634\u062f. \u0645\u0635\u0627\u062d\u0628\u0647 \u0628\u0627 \u0627\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u062a\u0648\u0633\u0637 \u067e\u0698\u0648\u0647\u0634\u06af\u0631 \u00a0\u0635\u0648\u0631\u062a \u06af\u0631\u0641\u062a.<\/p>\n

\u062f\u0631 \u0646\u0647\u0627\u06cc\u062a \u0645\u0648\u0627\u0631\u062f \u0645\u062f \u0646\u0638\u0631 \u0635\u0627\u062d\u0628\u0646\u0638\u0631\u0627\u0646 \u062f\u0631 \u0642\u0627\u0644\u0628 \u0646\u0642\u0627\u0637 \u0642\u0648\u062a \u0648 \u0636\u0639\u0641 (\u0639\u0648\u0627\u0645\u0644 \u062f\u0631\u0648\u0646\u06cc) \u0648 \u0641\u0631\u0635\u062a\u00ad\u0647\u0627 \u0648 \u062a\u0647\u062f\u06cc\u062f\u0647\u0627 (\u0639\u0648\u0627\u0645\u0644 \u0628\u06cc\u0631\u0648\u0646\u06cc) \u062f\u0633\u062a\u0647 \u0628\u0646\u062f\u06cc \u0634\u062f. \u062f\u0631 \u0646\u0647\u0627\u06cc\u062a\u060c \u0645\u0647\u0645\u062a\u0631\u06cc\u0646 \u0645\u0648\u0627\u0631\u062f\u06cc \u06a9\u0647 \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u0641\u0631\u0627\u0648\u0627\u0646\u06cc \u0631\u0627 \u0628\u0647 \u062e\u0648\u062f \u0627\u062e\u062a\u0635\u0627\u0635 \u062f\u0627\u062f\u0647 \u0628\u0648\u062f\u0646\u062f \u062f\u0631 \u0642\u0627\u0644\u0628 \u062c\u062f\u0648\u0644\u06cc \u0628\u0647 \u062a\u0631\u062a\u06cc\u0628 \u0627\u0648\u0644\u0648\u06cc\u062a \u0627\u0631\u0627\u0626\u0647 \u0634\u062f\u0646\u062f.<\/p>\n

 <\/p>\n

\u06cc\u0627\u0641\u062a\u0647\u00ad\u0647\u0627<\/h1>\n

\u067e\u0633 \u0627\u0632 \u0645\u0635\u0627\u062d\u0628\u0647\u00ad\u0647\u0627\u06cc \u0646\u0638\u0627\u0645\u00ad\u0645\u0646\u062f \u0628\u0627 \u0635\u0627\u062d\u0628\u0646\u0638\u0631\u0627\u0646 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647\u060c \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u062a\u0623\u06a9\u06cc\u062f \u0628\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u067e\u062a\u0627\u0646\u0633\u06cc\u0644 \u0628\u0627\u0644\u0642\u0648\u0647 \u0648 \u0645\u0646\u0627\u0628\u0639 \u0639\u0638\u06cc\u0645 \u0645\u0627\u0644\u06cc(\u0646\u0642\u0627\u0637 \u0642\u0648\u062a) \u0648 \u0641\u0642\u0631 \u0641\u0639\u0627\u0644\u06cc\u062a\u00ad\u0647\u0627\u06cc \u0639\u0644\u0645\u06cc \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u0627\u0645\u0648\u0631 \u062e\u06cc\u0631\u06cc\u0647(\u0646\u0642\u0627\u0637 \u0636\u0639\u0641) \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0639\u0648\u0627\u0645\u0644 \u062f\u0631\u0648\u0646\u06cc \u0627\u062d\u0635\u0627 \u0634\u062f\u0646\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u062e\u0635\u0648\u0635 \u0633\u0627\u06cc\u0631 \u0639\u0648\u0627\u0645\u0644 \u0628\u0647 \u062a\u0631\u062a\u06cc\u0628 \u0627\u0648\u0644\u0648\u06cc\u062a \u062f\u0631 \u062c\u062f\u0648\u0644 \u0634\u0645\u0627\u0631\u0647 \u06f1 \u0627\u0631\u0627\u0626\u0647 \u0634\u062f\u0647\u00ad\u0627\u0646\u062f.<\/p>\n

 <\/p>\n

\u062c\u062f\u0648\u0644 \u0634\u0645\u0627\u0631\u0647 \u06f1: \u062a\u062d\u0644\u06cc\u0644 \u0639\u0648\u0627\u0645\u0644 \u062f\u0631\u0648\u0646\u06cc (\u0646\u0642\u0627\u0637 \u0642\u0648\u062a \u0648 \u0636\u0639\u0641)<\/p>\n\n\n\n\n
\u0646\u0642\u0627\u0637 \u0642\u0648\u062a<\/td>\n\u0646\u0642\u0627\u0637 \u0636\u0639\u0641<\/td>\n<\/tr>\n
–\u00a0\u00a0\u00a0 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u067e\u062a\u0627\u0646\u0633\u06cc\u0644 \u0628\u0627\u0644\u0642\u0648\u0647 \u0648 \u0645\u0646\u0627\u0628\u0639 \u0639\u0638\u06cc\u0645 \u0645\u0627\u0644\u06cc<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u0633\u0627\u062e\u062a\u0627\u0631 \u0645\u0639\u0627\u0648\u0646\u062a \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0648\u0632\u0627\u0631\u062a \u0628\u0647\u062f\u0627\u0634\u062a\u060c \u062f\u0631\u0645\u0627\u0646 \u0648 \u0622\u0645\u0648\u0632\u0634 \u067e\u0632\u0634\u06a9\u06cc<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u0628\u0633\u062a\u0631 \u0641\u0631\u0647\u0646\u06af\u06cc \u0645\u062b\u0628\u062a \u062f\u0631 \u0645\u06cc\u0627\u0646 \u0622\u062d\u0627\u062f \u062c\u0627\u0645\u0639\u0647<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u0645\u062c\u0645\u0639 \u062e\u06cc\u0631\u06cc\u0646 \u0633\u0644\u0627\u0645\u062a \u062f\u0631 \u0627\u0633\u062a\u0627\u0646\u00ad\u0647\u0627<\/p>\n

–\u00a0\u00a0\u00a0 \u062a\u0639\u062f\u06cc\u0644 \u0636\u0631\u06cc\u0628 \u062c\u06cc\u0646\u06cc \u062f\u0631 \u06a9\u0634\u0648\u0631<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u0627\u0645\u06a9\u0627\u0646\u0627\u062a \u0633\u062e\u062a \u0627\u0641\u0632\u0627\u0631\u06cc \u0645\u0646\u0627\u0633\u0628<\/td>\n

–\u00a0\u00a0\u00a0 \u0641\u0642\u0631 \u0641\u0639\u0627\u0644\u06cc\u062a\u00ad\u0647\u0627\u06cc \u0639\u0644\u0645\u06cc \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u0627\u0645\u0648\u0631 \u062e\u06cc\u0631\u06cc\u0647<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u0633\u0627\u0632\u0645\u0627\u0646\u062f\u0647\u06cc \u0645\u0646\u0633\u062c\u0645 \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u06a9\u0634\u0648\u0631<\/p>\n

–\u00a0\u00a0\u00a0 \u0641\u0642\u062f\u0627\u0646 \u0631\u0634\u062a\u0647 \u0622\u06a9\u0627\u062f\u0645\u06cc\u06a9 \u0628\u0631\u0627\u06cc \u062a\u0631\u0628\u06cc\u062a \u0645\u062a\u062e\u0635\u0635\u06cc\u0646 \u0627\u06cc\u0646 \u0641\u06cc\u0644\u062f<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u0646\u0638\u0627\u0645 \u0622\u0645\u0627\u0631\u06cc \u062b\u0628\u062a \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u06a9\u0634\u0648\u0631<\/p>\n

–\u00a0\u00a0\u00a0 \u0641\u0642\u062f\u0627\u0646 \u0641\u0639\u0627\u0644\u06cc\u062a\u0647\u0627\u06cc \u0639\u0644\u0645\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647 \u0627\u0632 \u062c\u0645\u0644\u0647 \u0646\u0628\u0648\u062f \u0698\u0648\u0631\u0646\u0627\u0644 \u062a\u062e\u0635\u0635\u06cc\u060c \u0645\u0631\u0627\u06a9\u0632 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a\u06cc \u0648 \u067e\u0698\u0648\u0647\u0634\u06cc \u0648 \u0631\u0634\u062a\u0647 \u062a\u062d\u0635\u06cc\u0644\u06cc \u0648 \u06a9\u0648\u0631\u06cc\u06a9\u0648\u0644\u0648\u0645 \u0622\u0645\u0648\u0632\u0634\u06cc<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u0637\u0628\u0642\u0647\u00ad\u0628\u0646\u062f\u06cc\u00ad\u0647\u0627\u06cc \u0627\u0646\u0648\u0627\u0639 \u062e\u06cc\u0631\u06cc\u0646 (\u0645\u0627\u0644\u06cc\u060c \u0639\u0644\u0645\u06cc\u060c \u067e\u06cc\u0648\u0646\u062f \u0639\u0636\u0648\u060c \u0648 …)<\/p>\n

–\u00a0\u00a0\u00a0 \u062c\u0627\u06cc\u06af\u0627\u0647 \u0627\u0646\u062f\u06a9 \u062e\u06cc\u0631\u06cc\u0647\u00ad\u0647\u0627 \u0648 \u0633\u0627\u0632\u0645\u0627\u0646\u00ad\u0647\u0627\u06cc \u0645\u0631\u062f\u0645\u00ad\u0646\u0647\u0627\u062f \u062f\u0631 \u0627\u0642\u062a\u0635\u0627\u062f \u06a9\u0634\u0648\u0631<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u0639\u0648\u0627\u0645\u00ad\u06af\u0631\u0627\u06cc\u06cc (\u067e\u0648\u067e\u0648\u0644\u06cc\u0633\u0645) \u062f\u0631 \u0645\u06cc\u0627\u0646 \u0641\u0639\u0627\u0644\u0627\u0646 \u062d\u0648\u0632\u0647 \u0627\u0645\u0631 \u062e\u06cc\u0631 \u0648 \u0645\u0634\u06a9\u0644\u0627\u062a \u0627\u062d\u062a\u0645\u0627\u0644\u06cc \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a (\u0628\u0627\u0631 \u0639\u0644\u0645\u06cc \u0628\u0627\u0644\u0627 \u062f\u0631 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a)<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u062f\u0633\u062a\u0647\u00ad\u0628\u0646\u062f\u06cc \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u0633\u0637\u062d \u0627\u0648\u0644\u060c \u062f\u0648\u0645 \u0648 \u0633\u0648\u0645 \u062e\u062f\u0645\u0627\u062a \u0633\u0644\u0627\u0645\u062a<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u0627\u0644\u06af\u0648\u06cc \u0645\u062f\u0648\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0638\u0631\u0641\u06cc\u062a \u062e\u06cc\u0631\u06cc\u0646 \u0648 \u062f\u0627\u0648\u0637\u0644\u0628\u0627\u0646 \u062f\u0631 \u062d\u0648\u0627\u062f\u062b \u063a\u06cc\u0631\u0645\u062a\u0631\u0642\u0628\u0647<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u0646\u0638\u0627\u0645 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0648 \u0627\u0639\u062a\u0628\u0627\u0631\u0628\u062e\u0634\u06cc \u0645\u0631\u0627\u06a9\u0632 \u0648 \u0645\u0624\u0633\u0633\u0627\u062a \u0648 \u0628\u0646\u06cc\u0627\u062f\u0647\u0627\u06cc \u062e\u06cc\u0631\u06cc\u0647 \u0633\u0644\u0627\u0645\u062a \u062f\u0631 \u0633\u0637\u062d \u06a9\u0634\u0648\u0631<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

 <\/p>\n

\u0627\u0632 \u0633\u0648\u06cc \u062f\u06cc\u06af\u0631\u060c \u062f\u0631 \u062a\u062d\u0644\u06cc\u0644 \u0628\u06cc\u0631\u0648\u0646\u06cc\u060c \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u062a\u0645\u0631\u06a9\u0632 \u0628\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0641\u0631\u0635\u062a \u062a\u0623\u06a9\u06cc\u062f \u0634\u062f\u0647 \u062f\u0631 \u0637\u0631\u062d \u062a\u062d\u0648\u0644 \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a \u0628\u0631\u0627\u06cc \u0648\u0631\u0648\u062f \u062e\u06cc\u0631\u06cc\u0646 \u0628\u0647 \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a(\u0641\u0631\u0635\u062a\u00ad\u0647\u0627) \u0648 \u062c\u0647\u062a \u06af\u06cc\u0631\u06cc \u0645\u0646\u0627\u0628\u0639 \u0645\u0627\u0644\u06cc \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u0645\u0633\u06cc\u0631 \u0627\u0646\u062d\u0631\u0627\u0641\u06cc(\u062a\u0647\u062f\u06cc\u062f\u0647\u0627) \u0639\u0646\u0648\u0627\u0646 \u0634\u062f\u0647 \u0627\u0633\u062a.<\/p>\n

 <\/p>\n

\u062c\u062f\u0648\u0644 \u0634\u0645\u0627\u0631\u0647 \u06f2: \u062a\u062d\u0644\u06cc\u0644 \u0639\u0648\u0627\u0645\u0644 \u0628\u06cc\u0631\u0648\u0646\u06cc (\u0641\u0631\u0635\u062a\u00ad\u0647\u0627 \u0648 \u062a\u0647\u062f\u06cc\u062f\u0647\u0627)<\/p>\n\n\n\n\n
\u0641\u0631\u0635\u062a\u00ad\u0647\u0627<\/td>\n\u062a\u0647\u062f\u06cc\u062f\u0647\u0627<\/td>\n<\/tr>\n
–\u00a0\u00a0\u00a0 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0641\u0631\u0635\u062a \u062a\u0623\u06a9\u06cc\u062f \u0634\u062f\u0647 \u062f\u0631 \u0637\u0631\u062d \u062a\u062d\u0648\u0644 \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a \u0628\u0631\u0627\u06cc \u0648\u0631\u0648\u062f \u062e\u06cc\u0631\u06cc\u0646 \u0628\u0647 \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a<\/p>\n

–\u00a0\u00a0\u00a0 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u067e\u062a\u0627\u0646\u0633\u06cc\u0644 \u0628\u0627\u0644\u0642\u0648\u0647 \u062e\u06cc\u0631\u06cc\u0647 \u062e\u0627\u0631\u062c \u0627\u0632 \u06a9\u0634\u0648\u0631<\/p>\n

–\u00a0\u00a0\u00a0 \u062a\u0645\u0631\u06a9\u0632 \u0637\u0631\u062d \u062a\u062d\u0648\u0644 \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a \u0628\u0631 \u0631\u0641\u0639 \u0645\u0648\u0627\u0646\u0639 \u0645\u0627\u0644\u06cc \u062f\u0631 \u062c\u0647\u062a \u062f\u0631\u0645\u0627\u0646 \u0628\u06cc\u0645\u0627\u0631\u0627\u0646<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u062a\u0639\u0627\u0644\u06cc\u0645 \u0627\u0633\u0644\u0627\u0645\u06cc \u0648 \u0627\u06cc\u0631\u0627\u0646\u06cc \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u0627\u0645\u0648\u0631 \u062e\u06cc\u0631\u06cc\u0647<\/p>\n

–\u00a0\u00a0\u00a0 \u0648\u062c\u0648\u062f \u0632\u0645\u06cc\u0646\u0647 \u0647\u0645\u06a9\u0627\u0631\u06cc \u0628\u0627 \u0645\u0631\u0627\u06a9\u0632 \u062e\u06cc\u0631\u06cc\u0647 \u062f\u0631 \u06a9\u0634\u0648\u0631\u0647\u0627\u06cc \u0627\u0633\u0644\u0627\u0645\u06cc<\/p>\n

–\u00a0\u00a0\u00a0 \u0645\u06cc\u0632\u0627\u0646 \u0627\u0642\u0628\u0627\u0644 \u0622\u062d\u0627\u062f \u062c\u0627\u0645\u0639\u0647 \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u06a9\u0645\u06a9 \u0628\u0647 \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a \u062f\u0631 \u0645\u0642\u0627\u06cc\u0633\u0647 \u0628\u0627 \u0633\u0627\u06cc\u0631 \u062d\u0648\u0632\u0647\u00ad\u0647\u0627<\/p>\n

–\u00a0\u00a0\u00a0 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0638\u0631\u0641\u06cc\u062a \u0628\u0627\u0644\u0642\u0648\u0647 \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a \u0622\u062d\u0627\u062f \u062c\u0627\u0645\u0639\u0647 \u0648 \u0627\u0644\u0642\u0627\u06cc \u0634\u0627\u062f\u06cc \u062f\u0631 \u0641\u0636\u0627\u06cc \u06a9\u0634\u0648\u0631<\/p>\n

–\u00a0\u00a0\u00a0 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0637\u0631\u0641\u06cc\u062a \u0641\u0636\u0627\u06cc \u0645\u062c\u0627\u0632\u06cc \u0648 \u0646\u0631\u0645\u00ad\u0627\u0641\u0632\u0627\u0631\u06cc \u062f\u0631 \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a \u062e\u06cc\u0631\u06cc\u0646<\/p>\n

–\u00a0\u00a0\u00a0 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0639\u0648\u0627\u0645\u0644 \u0631\u0648\u0627\u0646\u0634\u0646\u0627\u062e\u062a\u06cc\u060c \u0627\u0646\u06af\u06cc\u0632\u0634\u06cc\u060c \u0648 \u0631\u0641\u062a\u0627\u0631\u06cc \u0627\u0641\u0631\u0627\u062f \u062f\u0631 \u0631\u0627\u0633\u062a\u0627\u06cc \u062c\u0644\u0628 \u0645\u0634\u0627\u0631\u06a9\u062a \u0622\u0646\u0647\u0627<\/td>\n

–\u00a0\u00a0\u00a0 \u062c\u0647\u062a \u06af\u06cc\u0631\u06cc \u0645\u0646\u0627\u0628\u0639 \u0645\u0627\u0644\u06cc \u062e\u06cc\u0631\u06cc\u0646 \u062f\u0631 \u0645\u0633\u06cc\u0631 \u0627\u0646\u062d\u0631\u0627\u0641\u06cc<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0648\u0633\u0627\u0646\u0627\u062a \u0641\u0631\u0627\u0648\u0627\u0646 \u0627\u0642\u062a\u0635\u0627\u062f\u06cc \u06a9\u0647 \u062f\u0631\u0622\u0645\u062f \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u062e\u06cc\u0631\u06cc\u0646 \u0631\u0627 \u062a\u062d\u062a \u062a\u0623\u062b\u06cc\u0631 \u0642\u0631\u0627\u0631 \u062f\u0627\u062f\u0647 \u0627\u0633\u062a<\/p>\n

–\u00a0\u00a0\u00a0 \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a\u06cc \u062f\u0631 \u062d\u0648\u0632\u0647 \u0648\u0632\u0627\u0631\u062a \u0628\u0647\u062f\u0627\u0634\u062a \u0648 \u062a\u062d\u062a\u00ad\u0627\u0644\u0634\u0639\u0627\u0639 \u0642\u0631\u0627\u0631 \u062f\u0627\u062f\u0646 \u0628\u0631\u0646\u0627\u0645\u0647\u00ad\u0647\u0627\u06cc \u0628\u0644\u0646\u062f \u0645\u062f\u062a \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u062a\u0641\u06a9\u0631 \u0633\u06cc\u0633\u062a\u0645\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647<\/p>\n

–\u00a0\u00a0\u00a0 \u067e\u0631\u062f\u0627\u062e\u062a \u062f\u0631 \u0632\u0645\u0627\u0646\u00ad\u0647\u0627\u06cc \u0646\u0627\u0645\u0634\u062e\u0635 \u062e\u06cc\u0631\u06cc\u0646 \u0648 \u0646\u0627\u0645\u0645\u06a9\u0646 \u0634\u062f\u0646 \u0628\u0631\u0646\u0627\u0645\u0647\u00ad\u0631\u06cc\u0632\u06cc\u00ad\u0647\u0627\u06cc \u0628\u0644\u0646\u062f\u0645\u062f\u062a<\/p>\n

–\u00a0\u00a0\u00a0 \u0646\u0628\u0648\u062f \u0645\u062f\u06cc\u0631\u06cc\u062a \u0639\u0644\u0645\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647 \u0648 \u0627\u062a\u062e\u0627\u0630 \u0631\u0627\u0647\u00ad\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0635\u0645\u06cc\u0627\u062a \u0647\u06cc\u0626\u062a\u06cc<\/p>\n

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\u00a0<\/u><\/p>\n

\u0646\u062a\u06cc\u062c\u0647\u00ad\u06af\u06cc\u0631\u06cc<\/strong><\/p>\n

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 <\/p>\n

\u062a\u0642\u062f\u06cc\u0631 \u0648 \u062a\u0634\u06a9\u0631<\/p>\n

\u0628\u062f\u06cc\u0646\u0648\u0633\u06cc\u0644\u0647 \u0627\u0632 \u06a9\u0644\u06cc\u0647 \u0635\u0627\u062d\u0628\u0646\u0638\u0631\u0627\u0646\u06cc \u06a9\u0647 \u0632\u0645\u0627\u0646 \u0630\u06cc\u00ad\u0642\u06cc\u0645\u062a \u062e\u0648\u062f \u0631\u0627 \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u067e\u0698\u0648\u0647\u0634\u06af\u0631 \u06af\u0630\u0627\u0634\u062a\u0646\u062f \u0646\u0647\u0627\u06cc\u062a \u0642\u062f\u0631\u062f\u0627\u0646\u06cc \u0628\u0647 \u0639\u0645\u0644 \u0645\u06cc\u00ad\u0622\u06cc\u062f.<\/p>\n

\u0645\u0646\u0627\u0628\u0639<\/p>\n

\u0632\u0627\u0647\u062f\u06cc \u0634\u0645\u0633 \u0627\u0644\u0633\u0627\u062f\u0627\u062a\u060c \u062e\u0627\u0646\u0644\u0648 \u0646\u06af\u06cc\u0646. (1391). \u0622\u06cc\u0646\u062f\u0647 \u067e\u0698\u0648\u0647\u0634\u06cc \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u0647\u00ad\u0647\u0627\u06cc \u063a\u06cc\u0631\u062f\u0648\u0644\u062a\u06cc \u062d\u0648\u0632\u0647 \u0633\u0644\u0627\u0645\u062a \u0648 \u0628\u0647\u062f\u0627\u0634\u062a \u0627\u06cc\u0631\u0627\u0646 1404. \u0641\u0635\u0644\u0646\u0627\u0645\u0647 \u0639\u0644\u0648\u0645 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0627\u06cc\u0631\u0627\u0646\u060c 21\u060c 47-76.<\/p>\n

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\u067e\u0627\u06cc\u06af\u0627\u0647 \u062e\u0628\u0631\u06cc-\u0627\u0637\u0644\u0627\u0639\u00ad\u0631\u0633\u0627\u0646\u06cc \u0648\u0632\u0627\u0631\u062a \u0628\u0647\u062f\u0627\u0634\u062a\u060c \u062f\u0631\u0645\u0627\u0646 \u0648 \u0622\u0645\u0648\u0632\u0634 \u067e\u0632\u0634\u06a9\u06cc\u060c \u06f1\u06f3\u06f9\u06f6<\/p>\n

\u0648\u0627\u0639\u0638 \u0645\u0647\u062f\u0648\u06cc \u0645\u062d\u0645\u062f\u0631\u0636\u0627\u060c \u0631\u0641\u06cc\u0639\u06cc \u0641\u0631 \u0634\u0647\u0631\u0627\u0645\u060c \u0627\u062d\u0645\u062f\u0632\u0627\u062f\u0647 \u0627\u0635\u0644 \u0645\u0633\u0639\u0648\u062f \u0648 \u0647\u0645\u06a9\u0627\u0631\u0627\u0646. (1384). \u0628\u0631\u0646\u0627\u0645\u0647 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u062a\u0648\u0627\u0646\u0645\u0646\u062f \u0633\u0627\u0632\u06cc \u0645\u0631\u062f\u0645 \u0648 \u062c\u0648\u0627\u0645\u0639 \u0628\u0631\u0627\u06cc \u0627\u0631\u062a\u0642\u0627\u06cc \u0633\u0644\u0627\u0645\u062a \u0648 \u0631\u0641\u0627\u0647 \u062f\u0631 \u062c\u0645\u0647\u0648\u0631\u06cc \u0627\u0633\u0644\u0627\u0645\u06cc \u0627\u06cc\u0631\u0627\u0646(1388-1384). \u0648\u0632\u0627\u0631\u062a \u0631\u0641\u0627\u0647 \u0648 \u062a\u0623\u0645\u06cc\u0646 \u0627\u062c\u062a\u0645\u0627\u0639\u06cc. \u062a\u0647\u0631\u0627\u0646\u060c \u062a\u0646\u062f\u06cc\u0633.<\/p>\n

\u0648\u0636\u0639\u06cc\u062a \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a \u0627\u06cc\u0631\u0627\u0646: \u0686\u0627\u0644\u0634\u00ad\u0647\u0627 \u0648 \u0631\u0627\u0647\u00ad\u06a9\u0627\u0631\u0647\u0627. (1387). \u0645\u0639\u0627\u0648\u0646 \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0648 \u062f\u0628\u06cc\u0631 \u0645\u062c\u0627\u0645\u0639 \u0634\u0648\u0631\u0627\u06cc \u0633\u06cc\u0627\u0633\u062a\u00ad\u06af\u0630\u0627\u0631\u06cc \u0648 \u0627\u0635\u0644\u0627\u062d \u0646\u0638\u0627\u0645 \u0633\u0644\u0627\u0645\u062a.<\/p>\n

 <\/p>\n

Helms, M. M., & Nixon, J. (2010). Exploring SWOT analysis\u2013where are we now? A review of academic research from the last decade. Jour<\/em>nal of strategy and management, 3(3), 215-251.<\/p>\n

Y\u00d6R\u00dcK B K. (2012b) Do fundraisers select charitable donors based on gender and race? Evidence from survey data. J Popul Econ, 25,219\u2013243.<\/p>\n

 <\/p>\n

 <\/p>\n

\u00a0<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

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